Western Australia leads the world in sustainable fishing practices. Fremantle Octopus is proud to play a part in that reputation.

We continue to innovate and research octopus fishing practices to remain sustainable and scalable.
MSC Fisheries Standard

MSC certification relies on science-based assessments of sustainable fishing practices.

Each Marine Stewardship Council-certified fishery or wild-caught process has been independently assessed on its specific impacts to wild fish populations and the wider ecosystem. Products with the MSC blue fish label also provide more transparency by ensuring products can be traced to the certified sustainable fishery.


Australia’s south west coastline is where the warm Indian Ocean meets the cool Antarctic Ocean.

Keep heading south and you’ll hit Antarctica. Western Australia’s unique currents feed reef systems and naturally rich ecosystems home to crabs, crayfish, abalone and all kinds of shellfish; the favoured diet of Octopus Tetricus.

With some of the purest tides and highest food safety standards in the world, it’s no wonder that seafood from Western Australia has earned a reputation for premium quality and product consistency.

Supporting SCIENTIFIC Research

Trapping leads to tracking octopus populations for more sustainably managed fisheries.

The introduction of the Trigger Trap increased octopus catch rates by as much as 200%. Not all of those go to market, however, with smaller octopi being recorded and released, feeding academic research into sea creature populations.

From our operations it’s been discovered that the Western Australian O. Tetricus population may be at least 10-times larger than what was previously known.